
Discounts & conditions
Online order discount
Gross order volume | Discount |
from CHF 10'000 | 3% |
from CHF 20'000 | 5% |
from CHF 30'000 | 7% |
from CHF 50'000 | 9% |
from CHF 70'000 | 11% |
from CHF 100'000 | 13% |
from CHF 130'000 | 15% |
from CHF 175'000 | 17% |
from CHF 225'000 | on request |
Advisory commission
For commercial advertising
BK 1 / JUP | 5% |
Special discounts
Training and further education | 12% |
Training event | 30% |
Charitable institutions (ZEWO-certified) | 50% |
Excluding performance bookings (CPC)
Minimum booking (per order)
Display (CPM) | CHF 3,500 |
Performance (CPC) | CHF 500 |
Repeat discounts
For simultaneous orders, without size change, acceptance within 12 months. Subject and text changes are possible with full artwork. Repeat discounts across titles are not possible.
Repeats & discount
Repeats | Discount |
2 | 3% |
3 | 5% |
6 | 10% |
13 | 12% |
26 | 15% |
39 | 17% |
48 | 20% |
Advisor commission
Is granted on the net rate. For advertising and media agencies entitled to commission. If a foreign advertising agent claims a 15% consultancy commission, the gross advertising rate is increased by 12%.
BK
Newspapers | 5% |
Magazines | 15% |
Inserts and supplements in magazines | 5% |
Charitable institutions
Granted on the gross rate, exclusively ZEWO-certified institutions. No agency commission, no BK, no further discounts.
Designation & discount
Charitable institutions 50%
Overview of categories
Category | Repeat discounts | Consultancy commission |
Advertisements | yes | yes |
Jobs | yes | only with delivery of full template |
Real estate | yes | only with delivery of full template |
Official adverts | yes | only with delivery of full template |
Vehicles | yes | only with delivery of full template |
Finances | Yes | only with delivery of full template |
Culture | Yes | only with delivery of full template |
Art & Antiques | yes | only with delivery of full template |
Car sales/vehicle market | Yes | only with delivery of full template |
Education | Yes | only with delivery of full template |
Tourism | Yes | only with delivery of full template |
Events | Yes | only with delivery of full template |
Obituaries | no | no |
eroticism | yes | no |
Marketplace | yes | no |
Meeting point / rendez-vous | yes | no |
Collective pages | depending on information on flyer | Yes |
Regional/special pages | yes as specified on flyer | yes |
Surcharges Description
Placement surcharge | 20% |
Box number fee (per product and order) | CHF 30 PER ORDER |
Paper invoice | CHF 3 |
Voucher dispatch surcharges
Full domestic voucher (per dispatch) | CHF 10 PER DISPATCH |
Full receipt abroad (per dispatch) | CHF 20 PER DISPATCH |
Domestic / foreign side voucher (per dispatch) | CHF 5 PER DISPATCH |
Additional vouchers | on request |
e-Vouching | free of charge |
Design costs surcharge
Simple design | CHF 30 incl. 1 good for printing (digital) |
Customised design | CHF 60 incl. 1 good for printing (digital) |
Corrections | An hourly rate is charged depending on the work involved |
Hourly rate | CHF 85 per ½ hour, CHF 170 per hour |
Each additional proof for printing | CHF 10 PER HOUR |
Prepayment
We reserve the right to require advance payment in the following cases
New and foreign clients, eroticism, clairvoyance, life counselling, liquidations
Number and size of columns
Number of columns | 2 | 4 | 6 | 8 |
Adverts (in mm) | 50 | 103 | 156 | 210 |
Number of columns | 1 | 2 | 3 | 4 |
Advertisements (in mm) | 39 | 82 | 125 | 168 |

